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How GIF Trash Became Internet Culture Glue (readwriteweb)
Everyday on the Internet, a GIF is born. And everyday, a GIF dies a sad, not-
reblogged death. GIFS were once an integral aspect of the Web 1.0 culture,
actualized in novel pointed arrows and naughty adult-only signage of women
flashing their tits. The tiny animated format fully came of age when social
network users began adorning their MySpace pages with homespun GIFs. Today
GIFs are everywhere, from the Internet's animated cats to the world of high
fashion. GIFs became a mainstay of net artists and remix culture, which also
alludes to the birth of the read/write web, for which this site is named.
Today nothing is safe from the mesmerizing hyper-fast cracked out aesthetic of
GIFs, which are both minimal in style and instantly gratifying in consumption.
The GIF is simple, trashy and strangely attractive. Anything can get GIF-ified
in 256 colors or less.
The GIF indicates a full-fledged Internet culture transformation. It suggests
the endless possibilities of making and sharing on the Internet. A single
image slightly animated has the potential to catch eyeballs faster even than a
10-second viral video or stagnant single image. GIFs show the possibility of
the now, as defined ...
readwriteweb
